Monday, June 17, 2024

Moodie Davitt WeChat: Key stories from Week 23

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CHINA. We are pleased to bring readers a summary of recent posts on The Moodie Davitt Report’s WeChat Official Account as the platform continues to grow strongly in China, with stories posted in Mandarin and English.

The Moodie Davitt Report has stepped up its unrivalled Chinese language coverage of key China-related stories, anchored by our main WeChat platforms. The latest total of 5,423 is matched by encouraging reading and sharing levels.

This service is complemented by our Moodie Davitt Report China Travel Retail Express platform, also on WeChat, which publishes daily.

The Moodie Davitt Report China team: (Left to right) Yimei Zhang and Dachang Wang are based in Hainan, while Penelope Zhou and Martin Moodie are in Hong Kong

Moodie Davitt WeChat is curated under the direction of Penelope Zhou, our Hong Kong-based Chinese Editor, and company Founder & Chairman Martin Moodie, also based in Hong Kong.

Award-winning presenter and journalist Lara Netherlands has joined The Moodie Davitt Report team in Hainan

They are supported by Chief China Representative Yimei Zhang, former Deputy General Manager at Hainan Tourism Investment Duty Free Co. (HTDF) in Sanya, who heads our Moodie Davitt Hainan-based entity, which publishes Moodie Davitt China Travel Retail Express.

Dachang Wang, who had spent two years with HTDF as Brand Manager, serves as Editor of Moodie Davitt China Travel Retail Express reporting to Yimei Zhang.

As reported, The Moodie Davitt Report appointed Lara Netherlands to the new role of Asia Pacific Content Strategist, based in Haikou, Hainan province.

The Moodie Davitt Report is the only international travel retail media title to offer a WeChat service. Our platforms complement the strong and growing Chinese readership of our English language service.

For native content enquiries, international companies should contact Publisher Irene Revilla at Irene@MoodieDavittReport.com while Chinese brands can contact Yimei Zhang at Yimei@MoodieDavittReport.com.

《穆迪达维特免税报告》是唯一进驻微信平台的国际旅游零售行业媒体。《穆迪达维特免税报告》微信公众号现有5,423名关注者,在现有英文平台日渐壮大的中文读者群体基础上实现更广泛触达。如需咨询英文原稿,请联系出版负责人Irene Revilla(邮箱:Irene@MoodieDavittReport.com + Yimei@MoodieDavittReport.com)

You can see highlights below from our latest edition. 本周热点资讯一览如下。

‘Sensorial voyage’ – LVMH-owned skincare brand fresh is celebrating a successful garden-themed pop-up at the cdf Sanya International Duty Free Shopping Complex in Sanya with China Duty Free Group and leading Chinese travel platform Ctrip. Click here for our WeChat story and here for our original English version.
Exclusive debut: Bacardi Global Travel Retail has partnered with China Duty Free Group for a two-month campaign supporting the launch of Dewar’s Double Double 21 Year Old Stone Toasted. Click here for our WeChat story and here for our original English version.
 Celebrating ‘crown black jewel’ relaunch: L’Oréal Travel Retail Asia Pacific has lauded the success of its partnership with China Duty Free Group to host the Absolue L’Extrait Black Longevity Retreat Spa at The Sanya Edition in Hainan. Click here for our WeChat story and here for our original English version. 
Go-to destinations for travellers: Leading global travel experience player Avolta has opened two duty-free stores at the Hong Kong-Macau Ferry Terminal, following a successful tender bid late last year. Click here for our WeChat story and here for our original English version.
Partner with us on WeChat and reach your key Chinese audience in Chinese. Scan the QR codes (you must be in WeChat) to visit The Moodie Davitt Report Official Account (pictured left, weekly posts) and China Travel Retail Express (right, daily) platforms. Stories related to the China travel retail sector at home and abroad are featured in this unrivalled dual service. For native content opportunities please contact Zhang Yimei (China) at Yimei@MoodieDavittReport.com or Irene Revilla (international) Irene@MoodieDavittReport.com for native opportunities. For editorial please reach out to Martin Moodie at Martin@MoodieDavittReport.com

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